ITB Berlin Convention 2024: programme overview of the theme tracks
The time has finally come: on 5 March, ITB Berlin will once again open its doors to the most important players in the international travel industry. As in the past …
Publications
Customer service automation is a barely tapped treasure in customer service
In autumn 2023, Dr. Fried & Partner conducted a survey on the topic of “Customer Service Automation*” in collaboration with the German Customer Service Association (KVD). The results have now …
Digital transformation and AI in the focus of the ITB Berlin Travel Hero video podcast
In the latest episode of the Travel Hero video podcast, presented by ITB Berlin, Dr. Markus Heller, Managing Partner of Dr. Fried & Partner, and his colleagues from the ITB …
Globus Night 2024
On 25th January 2024, the Globus Award 2023 ceremony took place in Frankfurt. Among other awards, the tourism service providers who provided the best travel agency service in 2023 were …
Company founder Dr Helmut Fried dies at the age of 91
Obituary On 18 January 2024, after a long and fulfilled life, our company founder and namesake passed away. Dr Helmut Fried founded ‘Marketingberatung Dr. Helmut Fried’ in 1968. With his …
“Will 2024 be a good year for travelling?” – Dr. Markus Heller in the “Reise vor9” podcast
In the new episode of the “Reise vor9” podcast, Dr. Markus Heller, Managing Partner at Dr. Fried & Partner and Managing Director of Travel Data + Analytics GmbH, talks to …
Sustainability in travel distribution – Joint initiative of Dr. Fried & Partner with Lufthansa, AIDA and BWH Hotels
The distribution and sales partners of tourism service providers play a fundamental role in promoting change in the industry towards sustainability. For this reason, Dr. Fried & Partner has launched …
Dr. Fried & Partner at the KVD Service Congress 2023
The German Customer Service Association (KVD) hosted the Service Congress at the Grand Hall Zeche in Essen on November 8 and 9, 2023. The motto of this year’s event was …
Managing Email Overload in Customer Service
E-mail enquiries in customer service have increased significantly in recent years. In addition to other contact channels such as telephone and chats, it is increasingly becoming a challenge for employees …
Sustainability in the Context of Competitiveness and Digitalization in the Aviation Sector
Sustainability, competitiveness and digitalization in the aviation sector – these key topics were the focus of the latest Think Tank event hosted by Dr. Fried & Partner together with their …
Dr. Fried & Partner at the meetings of the working groups of the National Platform Future of Tourism
On Monday and Tuesday, the working groups of the National Platform Future of Tourism (NPZT) met for their first sessions at the Federal Ministry for Economic Affairs and Climate Protection …
A busy week for Dr. Fried & Partner in Berlin
In its role as the office of the National Platform Future of Tourism (NPZT), Dr. Fried & Partner was able to actively support the tourism policy process at the federal …
Post Sales Service Excellence
Many companies, especially those with technical products, are currently experiencing strong sales growth. Where there is a lot of sales, there is also a lot of work involved in service …
Kick-off event for the National Platform Future of Tourism
We are pleased to be managing the office of the National Platform Future of Tourism on behalf of the Federal Ministry for Economic Affairs and Climate Protection (BMWK). The project …
PayPal and Dr. Fried & Partner present the new Travel Compass 2023 – Travel after Covid: safe, sustainable, individual
This year, Travel Compass 2023 from PayPal and Dr. Fried & Partner is once again providing exciting insights into the German holiday travel market. The study, which is being published …