Distribution survey – in cooperation with Reisevor9
In January, Dr. Fried & Partner and Reisevor9 conducted an online survey on the assessment and opinion on the future of travel distribution in order to gain a better understanding …
Publications
“The Power of Transition Lives Here” – Our Highlights from the ITB Tracks ‘Tour Operator & Travel Sales’ and ‘Carrier & Cruise’
Berlin, March 4, 2025 – A day full of high-level discussions, valuable insights, and exciting future topics is behind us. As a member of the ITB Berlin Board of Experts, …
The Global Travel Buyer Index (GTBI) – A Key Industry Indicator for Travel Procurement
Munich & Berlin, March 4, 2025 – Dr. Fried & Partner and ITB Berlin proudly present the first results of the Global Travel Buyer Index (GTBI), a new industry indicator …
The most important developments in travel agency distribution – Dr Markus Heller in the Reisevor9 podcast
In the new episode of the Reisevor9 podcast, Dr Markus Heller, managing partner at Dr. Fried & Partner and managing director of Travel Data + Analytics GmbH, talks to editor-in-chief …
Strategic kick-off 2025 at the Almbad Huberspitz
At the end of February, the Dr. Fried & Partner team met at the Huberspitz – with a panoramic view of the wintry Schliersee. In this inspiring environment, we discussed …
ITB Berlin Convention 2025: Programme overview of the theme tracks
All good things come in threes! For the third year in a row, Dr Markus Heller, Managing Partner of Dr Fried & Partner and member of the ITB Berlin Board …
Globus Night 2025
On 30 January 2025, the Globus Awards 2024 were presented in Frankfurt. Among the recipients were tourism service providers who offered the best service for travel agencies in 2024. The …
Dr. Fried & Partner at the DRV Fraud Prevention Day for Travel Compass 2024
At the Fraud Prevention Day on 14 November 2024 at DERTOUR in Frankfurt, Dr. Markus Heller presented the results of the Travel Compass 2024 on the topic ‘The challenges of …
Successful Crisis Management for Tour Operators
Nowadays, tour operators are increasingly in “crisis mode” due to the unstable geopolitical situations, the effects of climate change, growing cybercrime and numerous strikes. In order to overcome the associated …
Launch of the major tourism industry study by Dr. Fried & Partner in collaboration with travel sales organizations
The tourism industry is joining forces to create transparency about the current structures in the German distribution market – in particular stationary and online travel agencies, mobile travel consultants and …
Customer service automation offers untapped potential – as shown by the results of the Customer Service Automation Study 2024 in the travel and event industry
In February 2024, the management consultancy Dr. Fried & Partner conducted an online survey on the topic of customer service automation* in the travel and event industry. The results show …
Participation in the ‘Touristischer Vertriebsklimaindex’ by Dr. Fried & Partner is becoming even more attractive in the 20th year of the survey
Participants can win attractive travel vouchers and more Together with industry-relevant partners, Dr. Fried & Partner is increasing the attractiveness of participating in the monthly survey of the “Touristischer Vertriebsklimaindex. …
The sustainability initiative at ITB – AIDA, BWH Hotels and Lufthansa present the first results together with Dr. Fried & Partner
Demand for sustainable travel is still low. The majority of travel agencies only sell them sporadically, and when they do, it is usually only at the customer’s request. Dr. Fried …
PayPal and Dr. Fried & Partner present the new Travel Compass 2024 with a focus on the challenges of financial fraud in the travel industry
Once again this year, the Travel Compass 2024 by PayPal and Dr. Fried & Partner presents exciting insights into the German vacation travel market. The study, which is being published …
ITB Berlin Convention 2024: programme overview of the theme tracks
The time has finally come: on 5 March, ITB Berlin will once again open its doors to the most important players in the international travel industry. As in the past …